AI Insights · Timothy · July 2025
Top 5 Play Pass Games on iOS in Kenya: Q2 2025 Performance
Explore the performance trends of the top Play Pass games on iOS in Kenya during Q2 2025, including downloads, revenue, and active users.
In the second quarter of 2025, the performance of top Play Pass games on iOS in Kenya showcased varied trends in downloads, revenue, and active user engagement. Here’s a closer look at how these games fared based on data from Sensor Tower.
Jigsaw Puzzles - Puzzle Games from Easybrain Ltd saw a gradual increase in weekly downloads, peaking at around 178 in early May, before declining towards the end of the quarter. The game’s weekly revenue fluctuated, reaching a high of $21 in late May, while active users rose from 494 to a peak of 745, eventually settling at 638 by the quarter's end.
Sudoku.com - Number Games also by Easybrain Ltd experienced consistent active user engagement, climbing from 2.7K to 3.3K over the quarter. Weekly downloads fluctuated, with a notable peak of 143 in mid-May. Revenue was sporadic but saw a slight peak of $19 at the end of April.
Beach Buggy Racing by Vector Unit showed a steady number of active users, decreasing slightly from 175 to 157. Downloads varied, with a significant rise to 101 in late April. Revenue spiked to $43 in the penultimate week of June.
Hungry Shark Evolution from Ubisoft maintained a stable active user base, increasing from 295 to 327. Downloads peaked at 61 in late May, with revenue reaching $9 in the final week of June.
LEGO® DUPLO® World by StoryToys Limited saw minimal fluctuations in downloads and active users, maintaining a low but steady engagement.
These insights reflect the dynamic landscape of mobile gaming in Kenya. For more detailed data and trends, visit Sensor Tower.